Why I Love Shopping Comparison Engines… and Why I Hate Shopping Comparison Engines
David Thiel on Sep 11 2007 | Filed under: Comparison Engines, Customer Acquisition, Etail Customer LifeCycle, Pre/Post Shopping
Comparison Engines are an Important Ingredient in Your Etail Marketing Strategy
I’ve been meaning to post about comparison engines for some time now. Comparison engines are, of course, one of the core etail marketing channels, And yet, comparison engines remain relatively underused by smaller retailers and unoptimized by large ones. There is a […]