Sale Price Format Affects Conversion?
David Thiel on Sep 12 2007 | Filed under: Pricing Elasticity, User Interface Design
Crazy. True?
Archive for the 'Pricing Elasticity' Category
Ebayers Paying More than Full Price?
David Thiel on Jul 19 2007 | Filed under: Brand Membership, ECommerce Strategy, Etail Customer LifeCycle, Etail Site Features, Great Etail Examples, Pricing Elasticity, The Shopping Cart
When eBay started, it was a great place to find treasures amongst other people’s junk. Since then, it’s obviously become a major force in online retailing and marketing; for example, I recommend that every established online retailer also have an eBay store (just to access the “free” exposure!) and I often recommend eBay as […]
