Capturing Customer Segmentation Data Online
David Thiel on Sep 07 2007 | Filed under: Customer Segmentation, Web Analytics
I recently answered a question about customer segmentation on LinkedIn Answers, and figured I’d share my comments here as well:
There are multiple ways to capture segmentation data (not the least of which is to buy it from data-warehousing companies). In terms of data supplementation driven from your site itself, some can be driven through your […]