David Thiel on Jan 15 2008 | Filed under: Etail Links, Etail Site Features, Great Etail Examples, Product Detail Page
I have absolutely no idea what this says (nor is it a “real” etail site), but it is CERTAINLY worth you looking at for inspiration. Take a look at this page: HEMA - online winkelen and make sure you wait to see what happens.
David Thiel on Oct 10 2007 | Filed under: Brand Membership, Branding, Great Etail Examples
Innocent is a European beverage maker with a less than traditional approach to marketing in a traditional category. It’s worth looking at their site simply for inspiration. I happened on to them through this post on ‘31 things that make innocent different‘ (clearly written by a Brand Member)… and I happened upon THAT post, by […]
David Thiel on Aug 27 2007 | Filed under: Great Etail Examples, Guerilla/WOM, Online Behavior
I recommended exactly this to one of my clients the other day. Seems both Woot and Amazon stole my thunder.
David Thiel on Jul 23 2007 | Filed under: Great Etail Examples, Guerilla/WOM
I’ve written about my favorite online retailing site Woot before, but it’s notable that they have just launched shirt.woot.com (in addition to their previously launched wine.woot.com).
Shirt.woot.com sold out its inventory last night in 5 minutes.
David Thiel on Jul 19 2007 | Filed under: Brand Membership, ECommerce Strategy, Etail Customer LifeCycle, Etail Site Features, Great Etail Examples, Pricing Elasticity, The Shopping Cart
When eBay started, it was a great place to find treasures amongst other people’s junk. Since then, it’s obviously become a major force in online retailing and marketing; for example, I recommend that every established online retailer also have an eBay store (just to access the “free” exposure!) and I often recommend eBay as […]
