Archive for the 'Online Behavior' Category

Path Intelligence Monitors Foot Traffic in Retail Stores By Pinging People’s Phones

I’ve often lamented that in while in offline retail environments, you can directly observe user behavior (through retail anthropology techniques a la Paco Underhill’s Envirosell), you couldn’t do the same thing in online stores.
I was then delighted to see Eyetracking technology evolve enough to be used for online retail. And now, the “circle is […]

Customer Reviews as a Creative Outlet

These customer reviews of the classic Bic Crystal ballpoint pen are not to be missed.
Enjoy

SCROBBLING

To scrobble is to grab information on a users personal computer, upload and add it to a database online, and then make it available to other services or social networking applications.
An important aspect of scrobbling is how it’s different from “uploading” or “updating” or “linking” in that information which is suitable for scrobbling is both […]

10 Ways to Improve the Checkout Page

Great tid-bits at e-consultancy.  Enjoy

New Features for Twitter

I’ve written before about using Twitter for ecommerce marketing (once I was finally convinced that it was useful). Now, there’s more.
Twitter has released a new feature which allows users to receive updates for keywords they are tracking.
Instant Traffic to Online or Offline Sales
For etailers, this feature has legs, because it provides a […]